KATE WOODHEAD RGN, DMS considers how managers can help to ensure a motivated and dedicated workforce, despite increasing pressures, by understanding what matters to staff.
“Doing more with less” will doubtless become, once more, a well worn NHS and healthcare phrase when we become accustomed to the austerity measures which will be imposed on public services throughout the land, to assist with the deep debt crisis facing the country. It remains to be seen whether the legacy of the last few years of feast, will indeed be followed by famine. One of the key measures of continuing to meet demand for services, will be the resilience and coping mechanisms of healthcare providers. A broad ranging piece of research, undertaken by Ipsos Mori and published in 2008,1 might be of assistance to managers identifying how they can provide an interesting and motivating environment for their staff, while efficiency savings are implemented. A model identified by the research focused on a number of outcomes including:
• Staff motivation to provide high quality patient care.
• Staff advocacy of the NHS.
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