Cherwell achieves over 20% increase in overseas sales

Cherwell Laboratories, manufacturer of Redipor prepared microbiological media, has announced a 21% increase in Redipor sales to its distributors during its 2017/18 financial year.

Cherwell says its continuing growth in export sales, largely across Europe, can be attributed to a renewed strategic focus on overseas markets, as well as the appointment of further distributors for the Redipor range. Already supported in Denmark, Italy, Northern Ireland, Poland and Slovenia; over the last three years, Cherwell has signed further distributor agreements with BioIng s.r.o. in the Czech Republic and Slovakia; Chemium in Hungary and ATS Korea in South Korea.

Cherwell has selected a number of partners to act as Redipor distributors, the latest being Alphachim in Bulgaria. Alphachim is a distributor of laboratory equipment throughout Bulgaria. Operating out of Sofia, it supplies laboratory chemicals, glassware, consumables, equipment, such as water baths and balances, protective equipment and now Redipor prepared media. The new distributor’s warehouse stocks more than 3000 items.

Andy Whittard, managing director, Cherwell Laboratories, said: “We have been working with Alphachim during 2017 on an informal basis and during this time they have demonstrated a desire to grow their business. They have also already sold Redipor products into one of Bulgaria’s main pharma companies, demonstrating they understand and have access into our key market. We look forward to continuing to build a successful relationship with the Alphachim team.”

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